Our Story
1970: Founded by a passionate advocate for natural ingredients and alternative medicines, our company was born from a simple but powerful vision: to harness the goodness of nature. Our name and logo were inspired by the rolling green hills of the Cotswolds, the sunshine that nurtures life, and a plant symbolising the natural ingredients at the heart of what we do. Our journey began with our first products a range of herbal teas and muesli.
1980s: As demand for herbs, spices and botanical ingredients continued to grow, and competition remained limited, we seized the opportunity to expand our offering. During this time, we began producing spice blends and bread mixes, laying the foundations for future growth.
1990s: With continued investment in our processes and equipment, we strengthened our capabilities and launched an innovative range of rubs, blends and seasonings, further establishing our reputation for quality and expertise.
2000s: As markets evolved and customer expectations increased, we modernised our production, services, and operations to meet changing demands and support the next phase of our growth.
2023: A transformative new chapter began as the business was acquired by a dynamic family-led enterprise. Working directly with farmers and supported by processing facilities across 10+ countries, this partnership provides true farm-to-fork integration delivering full traceability, uncompromising quality, and a deep-rooted commitment to sustainability.
2026: Today, we proudly offer the finest quality ingredients, backed by exceptional service, global sourcing expertise, and a fully integrated supply chain continuing our journey of innovation, responsibility and excellence.